Our Inks

Like most great things in life, there is no wrong answer when it comes to choosing your ink style. Both our SuperSoft and Bold inks are water-based inks, with some subtle differences in the final print.


A water-based ink that literally dyes the fabric of your t-shirt. Depending on the shirt fabric, SuperSoft could result in a more vintage looking print, but always one that's extraordinarily soft.


Our Bold ink is a high-opacity water-based ink that creates a slightly thicker print than SuperSoft. While it has a bit of a feel to it, the results are an exceptionally vibrant print across all fabric colors and blends.
Supersoft Ink Base

Water-Based Ink

This decorative type of ink literally soaks into the shirt fabric instead of sitting on top of it.
Bold Ink Base

High-Opacity Water-Based Ink

This heavier, more durable water-based ink sits on top of the shirt for exceptional vibrancy, but still doesn't crack or fade.
Supersoft Feel

Soft and unnoticeable

Since the ink actually re-dyes the fabric rather than sitting on top of it, you won’t feel the print on the shirt at all after a single wash.
Bold FEel

Slightly feel to it

Since the ink isn’t fully absorbed into the fabric, your print will have a little bit of a feel to it. Still smooth, not scratchy.
Supersoft Brightness

Partial to full

Brightness is slightly reduced by the ink settling into the fibers of the shirt, picking up fabric textures.
Bold Brightness


Exceptional brightness and vibrancy, providing a burst of vibrant color on any shirt type or color.
Supersoft Color Matching

Pantone approximations

Colors will be close to the selected Pantone color, but not exact due to the natural blending of ink and fabric.
Bold Color Matching

Pantone match

Pantone color matching is accurate and consistent.
Supersoft Fabric

Fabric dependent

You can print SuperSoft ink on any fabric type, including dark shirts. However, keep in mind that colors won’t be quite as punchy as our Bold ink and the colors can vary from one fabric to another. Softer feel, less color consistency across fabrics.
Bold Fabric

Fabric agnostic

You can print Bold ink on just about any fabric blend and have it look exceptional and consistent across the blends. Pick the shirt you like best and get started.
Supersoft Design Details

No underbase

The lack of the "underbase" in the printing process means designs retain greater detail and definition.
Bold Design Details

Underbase layer

Based on the printing process, and the need for the "underbase" layer, some of the finer details may not be quite as sharp.
Supersoft Application

Is it right for me?

SuperSoft is the right choice for you when you want a lightweight print that is incredibly soft and pliable. The print will last a long time and won’t flake or crack over time. The clarity of details in the print will be phenomenal, though colors won’t be quite as intense as Bold printing.
Bold Application

Is it right for me?

Bold ink is the best option when you want incredibly vibrant colors that seem to jump off the shirt. However, it is slightly heavier and thicker in feel than SuperSoft and won’t be quite as pliable. It works on any fabric blend though, meaning your results will be consistent, right down the Pantone you’ve selected for your design.
Supersoft Washability

Will fade a bit over time

Because our SuperSoft ink is soaking into the shirt fibers and is not an extra material/layer added to the fabric, it will fade a bit over time with additional washings.
Bold Washability

Remains bright and bold

Bold ink changes very little wash after wash, looking very similar after 50 washes as it did the day it was printed.
Supersoft Guaranteed Delivery

All orders

Shipping dates are guaranteed on all orders using our SuperSoft Ink.
Bold Guaranteed Delivery

All orders

Shipping dates are guaranteed on all orders using our Bold Ink.